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Anonymous Fried Chicken Case Study in using Nimbly

Driving Operational Excellence in KFC and Taco Bell Indonesia

Food & Beverage

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Case Study
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Company size:

740+ restaurants in Indonesia

Use cases:

Streamlining Stores Execution
Issue Management
Real-time Monitoring

Challenges:

Reliance on Paper-Based Systems
Lack of Real-Time Visibility on Store Operations

About PT. Fast Food Indonesia:

PT. Fast Food Indonesia (FFI), the KFC and Taco Bell franchisee in Indonesia, is the largest Quick Service Restaurant (QSR) company in the country with more than 730 stores. FFI has established itself as the No. 1 QSR brand for over four decades, serving over a hundred million guests annually.

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man-hours saved annually
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%
reduction in number of tasks
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%
streamlined restaurant operations execution
PT. Fast Food Indonesia (FFI), the KFC and Taco Bell franchisee in Indonesia, is the largest Quick Service Restaurant (QSR) company in the country with more than 740 stores. FFI has established itself as the No. 1 QSR brand for over four decades, serving over a hundred million guests annually.

One of the driving forces of FFI's success has been operational excellence, emphasizing continuous improvement across all business aspects and processes. To implement operational excellence across an organization with FFI's size and scale, thoughtful application of new technologies and capabilities that drives productivity and efficiency is required.

Driving operational excellence across 740 KFC and Taco Bell restaurants in over 160 cities can be challenging. Nimbly has been a valuable partner in providing greater real-time visibility of our store operations, enabling us to be more agile as we continue serving our customers top quality food and unparalleled dining experience.

Eric Leong

CEO of PT. Fast Food Indonesia

Challenges

Prior to adopting Nimbly, maintaining consistency, customer satisfaction, and detecting
customer expectations across Primer’s many brands in hundreds of locations comes along
with its challenges.
Reliance on Paper-Based Systems
FFI’s focus on food quality and customer experience comes with heavy investments in quality checks, which in turn required significant costs in terms of labor and paper for operational inspections and administrative tasks. Some of its traditional methods of operational execution and issue management like paper checklists, WhatsApp messages, emails, and phone calls were fragmented, inefficient, and inconsistent. For example, it could take weeks for Area Coaches to compile store operations data, create reports, and analyze the information. Due to its manual nature, the whole process was also prone to human error.
Lack of Real-Time Visibility on Store Operations
As with many leading restaurant chains, the stores generate substantial quantities of operational data that were still recorded or documented manually on disparate channels. As such, some trends around risks and opportunities remained buried, and issues were not resolved as quickly as they could have been. It was also a herculean task to ensure compliance of standard operating procedures (SOPs), safety protocols, quality control, etc. across all stores.

Solutions

There was a clear opportunity to simplify and streamline existing workflows and unify communication, particularly as it relates to day-to-day operations, reporting, and issue management. Switching from paper-based processes and procedures to Nimbly’s Digital Operations Excellence platform has helped FFI realize efficiencies and uncover additional insights. Past issues caused by inconsistency in operations are now resolved through Nimbly’s mobile, cloud-based platform with automated reporting and automated issue escalation capabilities.

  • Admin creates brand-, store-, and role-specific tasks, checklists, and time-based schedules for assigned staff
  • Store operations execution and inspections are done on smartphones or tablets, saving time and eliminating the need for paper records
  • Geo-fencing, real-time photo & video attachments, and selfie signatures provide robust validation and contextual evidence, ensuring proper in-store execution
  • Reports are automatically generated, stored in the cloud, and sent to relevant colleagues, eliminating the need to send business sensitive data via WhatsApp
  • Identified issues automatically triggers predefined workflows and routed to specific people and departments for resolution within the set deadlines, creating a unified platform for communication
  • Dashboard data are refreshed, providing dynamic, real-time insights for appropriate personnel

Results

0
man-hours saved annually
0
%
reduction in number of tasks
0
%
streamlined restaurant operations execution

Learnings

Throughout the implementation journey of Nimbly’s Digital Operations Excellence platform with FFI, the following learnings became the building blocks of a strong partnership:

  • Ease of use for the frontline staff, including localization of the platform (e.g. language, branding).
  • Productive collaboration between FFI and the locally based Nimbly Customer Success team.
  • Gradual addition of use cases and departments.
  • Inclusion of the Nimbly solution in all new staff training.
  • Nimbly platform’s flexibility and robustness to accommodate the complexity of FFI’s hierarchy structures and scheduling.

FFI has partnered with Nimbly for nearly four years to help power its KFC and Taco Bell restaurants’ operational excellence. As the company rolls out Nimbly to all of its stores and additional use cases, it will benefit from even greater productivity and efficiency in the future.

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