How Important are Restaurant Reviews?
Restaurant reviews represent your restaurant’s reputation. Human psychology as a social being basically makes customers want to know other people's opinions. Therefore they will know something from other people's reviews about a product or service.
Reviews about our restaurant are just as important as the quality of our products or services. because other customer reviews are one of the supporters to make customers come to our restaurant and of course create good credibility.
Do restaurant reviews really bring an impact on sales?
According to a survey, 79% Of Consumers Trust Online Reviews As Much As Personal Recommendations. Nearly 9 out of 10 customers read and seek other customer reviews online to determine the quality of the business.
Therefore, if your restaurant really has a good online presence and reviews could be helpful for customers to determine whether they will visit the restaurant or not.
And, if you have a lot more positive reviews than the negative ones, customers who previously would not visit the restaurant because they saw negative reviews, will reconsider because they see so many positive reviews. That way you have increased the sales of your store.
According to the research that Reevoo (Expert Review Site) did, There’s a probability that customers will convert to sales by looking at your business’s online reviews. Online Reviews produced an 18% average sales increase.
Reviews about your business that are easy for customers to see online, can create a sense of customer trust in the products and services you sell in your restaurants and build credibility.
Increase Restaurant Customer Reviews Instantly
Can we receive restaurant reviews instantly in just a few days? The answer is Yes definitely, and Probably. Because we know that a good review is the one that really comes out of the customer's mind after experiencing the product or service that we provide for them. The question is how to make our customers suggesting reviews on our business online presence?
The ONLY and the best way to increase customer reviews on our restaurant is to provide the best quality products and services. As we know, Foods and Beverages are the main product in restaurants. But no matter how good and amazing your products are if the customers visit the restaurant and are treated disrespectfully, they absolutely will not come back and blacklisted your restaurants from their favorite place to eat.
How to start building restaurant positive online reviews
If you really want to build positive restaurant online reviews instantly, the first thing you should do is to
identify the issue of your restaurant reviews
You need to identify the factors that impacting your online reviews. It could be negative reviews that your customers say, or maybe the customer doesn’t have a desire to say a review about your product or service and there are many other reasons.
By identifying the factors, we can have the foundation of the plan on how we can increase the restaurant online reviews.
In this example, we can assume that you have many negative reviews on the internet, and a lot of the reviews talking about the menu availability because it often runs out of stock. Then, the goal is to convert negative reviews customers into positive. But how we can do that?
Strategy to make Negative Reviews into Positive
Here, you need a strategy to make negative reviews into positive ones. In this case, we want to make sure that all menus will always be available to order, so the customer won’t leave any negative reviews about menu availability like before.
Therefore, we really need to have good stock and inventory management. Educate employees to do daily audits or inspections on stock and inventory availability and report immediately if there are any low-stock ingredients on a certain menu. Then, we can track all of the issues and assign related teams or departments to help solve the issue as soon as possible, so we won’t run out of stock.
Leveraging Issue Tracking App to monitor Restaurant Issue
To build an excellent inventory and ingredients stock management refers to how the management handle issues that are reported from the employees in the field. We want to make sure to solve the issue as soon as possible and assign the right person or department to handle this.
It would be a difficult task if the management handle this without any tools, that’s why investing in an Issue Tracking App could be beneficial for the long term so that the management can see in real-time whether all the issues are resolved, which one should be prioritized, and which issues have not been resolved.
One of the easiest apps to use to track all of your operational Issues is Nimbly. Not only the issue tracker feature, Nimbly as a one-stop solution for operational management also has a feature to digitalize your restaurant checklists whether it’s an opening checklist, closing checklist, inventory checklist, or any other checklists in your restaurant.